Micromax Canvas 4 preorders starting June 28, may be priced ₹18,000
Ravi Mandalia | On 24, Jun 2013
[Update: 28/06/2012 09:00 GMT] Canvas 4 pre-booking start at ₹5,000.
All those who are waiting eagerly for Micromax Canvas 4 are in for some good news as we have had reports coming in that the phone will be carrying a price tag of ₹18,000 – over ₹2,000 more as compared to what was estimated before.
The phone is going on pre-order starting June 28 and it was earlier reported that the Canvas 4 will be carrying a price tag of sub-₹16,000. We presumed at the time that the pricing wouldn’t be far below the ₹16k mark because of the specifications of the smartphone: 5-inch display, which is allegedly an IPS panel with full HD resolution, a Mediatek quad-core processor, atleast 1GB of RAM, 8GB of internal storage and a 13-megapixel autofocus camera with LED flash.
Considering that Micromax may want to launch the handset in direct competition to that of the Samsung Galaxy S4, there are quite a few other features that it will be adding to bring the handset atleast to a level that would tempt consumers to think twice before they buy the S4 instead of the Canvas 4. If that is the case then we believe that the bill of material of the smartphone itself would be somewhere in the USD 180 – USD 200 (₹9,000 – ₹10,000) range which would make it very hard for Micromax to sell it at even the ₹16,000 mark.
For more read Samsung Galaxy S4 vs. Micromax Canvas 4: Spec showdown.